Email marketing is one of the most fruitful techniques, and it’s not unheard of for email marketing platforms to take full advantage of automation tools and AI technology. It’s a foolproof way to analyze data and create a strategy that will help you reach the ROI of your dreams.
AI technology can work wonders for your email marketing campaigns, provided you know how it can help you and enhance your brand’s marketing strategies.
Time Is Your Friend
We’ve all read through articles promising to educate us on the hows and whys of an email campaign. However, this does not mean there is a “one-size-fits-all” solution when it comes to nailing the best time to send an email. Here’s where AI comes into play.