A Step-by-Step Guide to ESPs

Email service providers, also known as ESPs, are tools that help to completely change the way you do business for the better.

ESPs are referred to as front-end platforms that allow users to set up things such as subscriber lists, templates, schedules for messaging, and email marketing campaigns.

With that being said, ESPs come in many different forms. That is why it is so important to take the time and consider which one is the right fit for you. Email service provider refers to the platform you use to create and launch an email campaign. It also helps a user successfully send an enterprise email marketing campaign.