Meta on Friday discontinued an artificial intelligence feature that allowed users to generate images by referencing public Instagram accounts, days after introducing the tool as part of a broader rollout of AI-powered creative features on Instagram.
The company announced the decision in an update to its Instagram blog.
"Earlier this week, we announced that one way for people to generate images in Meta AI is by @-mentioning public Instagram accounts that they want to reference," the company wrote. "Our intent was to provide a useful creative tool and to give people control over whether their public content could be referenced in this way. We've heard the feedback that this feature missed the mark, so it's no longer available."
