Trust in the corporate media among Americans remains significantly low. Just 31 percent say they expect media outlets to report news “fully, accurately and fairly.” This figure is nearly unchanged from last year’s 32 percent.
The most recent Gallup survey, conducted between September 3 and 15, highlights a persistent trend since 2016, where confidence fell to around 32 percent. For three years in a row, more individuals stated they have no trust in media 36 percent, compared to those who expressed at least some trust. Additionally, 33 percent report having minimal confidence in media accuracy.
Since Gallup first measured it in 1972, trust in media has decreased substantially. During the 1970s, it ranged between 68 percent and 72 percent, falling to between 51 percent and 55 percent by the late 1990s and early 2000s.