And so it begins. In fact, it hardly ever stops – another election cycle in well on its way in the US. But what has emerged these last few years, and what continues to crop up the closer the election day gets, is the role of the most influential social platforms/tech companies.
Pressure on them is sometimes public, but mostly not, as the Twitter Files have taught us; and it is with this in mind that various announcements about combating “election disinformation” coming from Big Tech should be viewed.
Although, one can never discount the possibility that some – say, Microsoft – are doing it quite voluntarily. That company has now come out with what it calls “new steps to protect elections,” and is framing this concern for election integrity more broadly than just the goings-on in the US.
From the EU to India and many, many places in between, elections will be held over the next year or so, says Microsoft, however, these democratic processes are at peril.