The cutthroat email inbox of your average consumer roils with marketing messages. Some contain competitive subject lines, whereas some are more attention-seeking emails. Hundreds of companies send hundreds of emails every day.
Hence, your chance to be seen in hundreds of emails remains thin. But you can change the game by adopting a new and effective email marketing strategy. It not only needs to be opened but also needs readers to act on it.
Here are 8 effective email marketing strategies that will help you gain more traction.